Marketing AI Transformation and the Role of CDP

13 leading CDPs compared— across AI readiness, activation, and architecture

Marketing AI is transforming the way that marketers orchestrate AI at scale, leverage intelligent agents to reduce complexity and accelerate decision-making, and create tighter alignment between business strategy and execution.

This guide will show how CDPs are evolving to meet these challenges—from becoming fully composable to powering AI agents that drive the next wave of customer experience.